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Tony Davidson

Tony Davidson

  • United Kingdom
  • Member since 1996

Tony Davidson, Executive Creative Director of Wieden+Kennedy London, puts much of his creativity down to his late father who was an inventor in the 'Heath Robinson' mould.
 
Throughout his career he has been fortunate to work with and learn from some incredible creative talent at agencies such as Boase Massimi Pollitt, Leagas Delaney and Bartle Bogle Hegarty.
 
In 2000, he and his long-term creative partner, Kim Papworth, made the move to become Executive Creative Directors of Wieden+Kennedy London. Since their appointment, the office has gone from strength to strength, having been globally recognised and highly lauded for the effectiveness of its creative output.
 
Whilst it is nice to be recognised with awards, Tony is happiest when the work enters popular culture. Levi's 'Flat Eric', Nike's 'Run London' and 'Nothing Beats a Londoner', Cravendale’s ‘Cats with Thumbs’, Three’s 'Moonwalking Pony', Honda's 'Power of Dreams’ campaign including ‘Cog' and 'Grrr', Lurpak's long-standing 'Good Food Deserves' campaign, and the recent rebranding of Formula 1, are all examples that are testament to this fact.
 
He is also incredibly proud of the ‘Forever Curious’ schools programme and ‘The Kennedys’ creative internship programme, that he helped set up.
 
Perhaps one of his biggest achievements has been growing and maintaining an internal culture over the past 18 years, that allows others to do the best work of their lives.
 
In 2015, Tony partnered with Executive Creative Director Iain Tait, formerly of Poke and Google, to continue evolving the business.

Contact Tony.

D&AD Awards (183)

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