D&AD Masterclasses

D&AD Masterclasses power up careers and future-proof businesses by focusing on the creative skills of tomorrow, taught by the stars of today. Online and offline, our creative learning programmes connect you and your business directly to the people making the most outstanding work today and enable you to learn skills to generate brilliant outcomes tomorrow.

Together, we explore the boundaries of creativity across four areas: Mindset, Industry Insight, Creative Skills and Culture & Technology.

Courses
About
Online Learning
Get in Touch
For Teams

All you need to know to ensure your work achieves creative excellence, has an impact and moves your audience. Perfect your art direction skills, get under the bonnet of branding and hone your design skills.

Learn how to harness creativity to gain a competitive advantage, sell your ideas and build better working relationships. Understand the power of creativity and boost your creative leadership skills.

Technical skills can only go so far without the mindset needed to make the best work possible. Unleash your best ideas by building your resilience, confidence and creative bravery.

Ensure your work is consistently relevant by learning from culture and the technology that is evolving around us, as well as the key opportunities for the year ahead in our revolving insight sessions.

Your shopping basket has been updated.

View Your Basket & Checkout

Choose Your Course

Ideas, Ideas, Ideas
28/06/2019
09:30 - 17:30

Take part in the ultimate creative workout as you learn how to have great ideas time and again, push through any creative block and see potential in any brief.

£560
Learn More Sold out
Read more Swipe to hide

Learn the skills you need to come up with great ideas in this one-day creative workout led by Nick Eagleton, who's collaborated with some of the biggest brands in the world. You'll explore how to beat creative block, stay brave, and dream up ideas even when under pressure.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Bravery in Creative Design
01/07/2019
09:30 - 17:30

Forge better working relationships, create memorable, impactful work and see work through to completion. All it takes is a brave mindset.

£560
Learn More
Add to Basket

Read more Swipe to hide

The whole day will be interactive, with a mixture of group and solo projects and short exercises punctuated by Dave’s mini-lectures. These mini-lectures will draw on Dave’s industry experiences (good and bad), insights gathered from the bravest creative minds across the globe, and case studies of the bravest design work around.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Ideas, Ideas, Ideas
06/09/2019
09:30 - 17:30

Take part in the ultimate creative workout as you learn how to have great ideas time and again, push through any creative block and see potential in any brief.

£560
Learn More
Add to Basket

Read more Swipe to hide

Learn the skills you need to come up with great ideas in this one-day creative workout led by Nick Eagleton, who's collaborated with some of the biggest brands in the world. You'll explore how to beat creative block, stay brave, and dream up ideas even when under pressure.

Location: Whitechapel Gallery, 77-82 Whitechapel High Street, London, E1 7QX.

The Power of Creativity: Ideas for Branding and Design
22/10/2019
09:30 - 17:30

Creative work can (and should) be joyous. In this course, Jim Sutherland will show you how to generate ideas using a totally different medium – play.

£560
Learn More
Add to Basket

Read more Swipe to hide

Jim Sutherland - master of playful design, and winner of over 150 professional awards - leads this one-day workshop, which injects some joy into idea generation. There's no laptop involved, just lots of cutting, writing, drawing and sticking, followed by discussion and exploration of how to improve and present your ideas.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Build Your Resilience to Fuel Creativity
Course dates coming soon
Sign up to be the first to know

In the face of everyday creative challenges learn to respond in a resilient way and uncover tips and techniques to help you react better to change.

Learn More

Ideas, Ideas, Ideas
Course dates coming soon
Sign up to be the first to know

Learn More

Show Less

Show More
Presenting Creative Work
04/07/2019
09:30 - 17:30

Learn how to pitch your idea so that it’s easier for your clients to buy it that turn it down, as well as how to handle objections in a tactful way.

£560
Learn More
Add to Basket

Read more Swipe to hide

Understand how to stop clients killing creativity, in this one-day workshop with Tom Evans – who's spent the last 20 years getting brands including Nike and The Beatles onboard with the big idea. You'll learn how to make and present better pitches, win clients over, and do it all with confidence.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Making Great Work: Moving Beyond Mediocre
25/07/2019
09:30 - 17:30

Forget about making work that's just 'OK', learn how to identify those truly great ideas in a Masterclass that will show you both sides of the creative journey.

£560
Learn More
Add to Basket

Read more Swipe to hide

When budgets are tight and time is short, creativity can suffer. This
Masterclass will teach you how to ensure your creative work overcomes those obstacles. We'll
explore how to identify a great idea, how to overcome the obstacles it faces, and how to take it
from brief to brilliant execution.

Location: Whitechapel Gallery, 77-82 Whitechapel High St, Shadwell, London E1 7QX

Powerful Presentation and Pitching Skills
31/07/2019
09:30 - 17:30

Specially designed for creatives, this masterclass teaches you how to present yourself professionally whilst making sure you stand out in the crowd.

£560
Learn More
Add to Basket

Read more Swipe to hide

Transform your pitching skills and build confidence with help from specialised coach Sonia Beldom, who works regularly with CEOs and MDs as well as creatives. You'll learn how to create a connection with the crowd, leave a lasting impression, and overcome nervousness in networking situations.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

How to get the best out of your Creative Team
14/08/2019
09:30 - 17:30

Understand the qualities needed to successfully lead a team and grow on your own leadership skills.

£560
Learn More
Add to Basket

Read more Swipe to hide

Explore how to bring creative teams together and guide them towards great work. Nadya Powell leads this Masterclass, drawing on her own experience building three world-class businesses to share how to inspire, how to connect, and how to give feedback that creates a happier and more productive team.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Develop Your In-house Creative Design Team
09/09/2019
09:30 - 17:30

With a blend of theory, case studies, peer learning and inspiration, create your own roadmap to succeed in an in-house design management role.

£560
Learn More
Add to Basket

Read more Swipe to hide

Explore the intersection of business and design, with a mix of theory, case studies and inspiration. Iain Aitchison – who's helped organisations including Bacardi and British Gas build design capability – will share the tools you need to develop your leadership, and plan for the future of design in your company.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Leading for Creativity (2-day)
19/09/2019
09:30 - 17:30

Level up your leadership skills at an in-depth workshop that will tackle the specific challenges faced by those nurturing and selling creativity.

£1200
Learn More
Add to Basket

Read more Swipe to hide

There's a real art to leading a creative business and nurturing the teams within it. This Masterclass will explore the key techniques required to lead successfully, exploring behaviour and methodology, and helping you put it all into practice to solve real challenges you and your company face.

Briefing your Creative Team
24/09/2019
09:30 - 17:00

The quality of a brief can make or break a project. In this Masterclass you’ll learn how to craft briefs that are springboards for great ideas.

£560
Learn More
Add to Basket

Read more Swipe to hide

Say no to bad briefs in this one-day Masterclass with Kit Altin – the woman who persuaded David Cameron to do a policy u-turn in six weeks. You'll learn what makes a great brief tick, how to get the best out of your client and how to turn tasks into ideas.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

How to get the best out of your Creative Team
02/10/2019
09:30 - 17:30

Understand the qualities needed to successfully lead a team and grow on your own leadership skills.

£560
Learn More
Add to Basket

Read more Swipe to hide

Explore how to bring creative teams together and guide them towards great work. Nadya Powell leads this Masterclass, drawing on her own experience building three world-class businesses to share how to inspire, how to connect, and how to give feedback that creates a happier and more productive team.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Presenting Creative Work
09/10/2019
09:30 - 17:30

Learn how to pitch your idea so that it’s easier for your clients to buy it that turn it down, as well as how to handle objections in a tactful way.

£560
Learn More
Add to Basket

Read more Swipe to hide

Understand how to stop clients killing creativity, in this one-day workshop with Tom Evans – who's spent the last 20 years getting brands including Nike and The Beatles onboard with the big idea. You'll learn how to make and present better pitches, win clients over, and do it all with confidence.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Managing Creative and Client Relationships
16/10/2019
09:30 - 17:30

Delve deep into the psychology of the different types of personalities you are likely to encounter in your working life, and how best to deal with them.

£560
Learn More
Add to Basket

Read more Swipe to hide

Get a handle on your working relationships with this bitesize version of a Harvard Business School course. Susie Galbraith draws on her three-decade long career – which includes time at some of the biggest ad agencies – to share practical methods for negotiating, handling conflict, and forging relationships with colleagues and clients.

Location: D&AD Studio 96 Hanbury Street, London, E1 5JL

Powerful Presentation and Pitching Skills
18/10/2019
09:30 - 17:30

Specially designed for creatives, this masterclass teaches you how to present yourself professionally whilst making sure you stand out in the crowd.

£560
Learn More
Add to Basket

Read more Swipe to hide

Transform your pitching skills and build confidence with help from specialised coach Sonia Beldom, who works regularly with CEOs and MDs as well as creatives. You'll learn how to create a connection with the crowd, leave a lasting impression, and overcome nervousness in networking situations.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Powerful PR: Earn Your Fame
Course dates coming soon
Sign up to be the first to know

This hands-on journey will take you through the traditional and cutting-edge techniques of public relations.

Learn More

Show Less

Show More
Creating Short-form Copywriting for Impact
20/06/2019
09:30 - 17:30

Practice and perfect the art of brevity in your copywriting, become your own editor and learn how to achieve maximum illumination with minimal expression.

£560
Learn More
Add to Basket

Read more Swipe to hide

Learn how to shrink your writing down to short-form, in a Masterclass dedicated to the beauty of brevity. Will Awdry, who's created copy for some of the biggest ad agencies in the business, leads the workshop, which explores how to create maximum illumination with minimal expression.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Brand Design and Strategy for Creatives
21/06/2019
09:30 - 17:30

Why do some brands thrive and others fail? Gain unique insights into the strategic and design sides of branding from world-class expert Michael Johnson.

£560
Learn More Sold out
Read more Swipe to hide

This masterclass is designed to demystify branding and give those who attend a much clearer understanding of what it means, and what it does. Drawing and building on his bestselling book Branding. In five and a half steps, Michael Johnson shows how to firstly define, then design brands that make a difference.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Art Direction for Digital Campaigns
02/07/2019
09:30 - 17:00

This one-day Masterclass will demystify digital design, exposing the hidden dimensions and bringing a new level to your existing skills.

£560
Learn More
Add to Basket

Read more Swipe to hide

This one-day Masterclass will demystify digital design, exposing the hidden dimensions and bringing a new level to your existing skills.

Location: UP Studios Unit 10, Clipper Court, 44-48 Wharf Road, London, N1 7UX

Writing for Advertising
24/07/2019
09:30 - 17:30

Overcome the tyranny of the blank page, learn how to think differently about words and apply this to create great advertising.

£560
Learn More
Add to Basket

Read more Swipe to hide

Get straight to the heart of the writing process with Will Awdry, who's created copy for some of the biggest ad agencies in the business. As well as sharing wisdom from his 20-year career, he'll be teaching how to think differently about words, and how to beat the blank page.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Storytelling for Brands and Advertising
04/09/2019
09:30 - 17:30

Learn how to uncover stories hidden in every brief & brand, understand why it's an effective method, & explore how to apply these principles to your projects.

£560
Learn More
Add to Basket

Read more Swipe to hide

Learn how to uncover the stories hidden in every brief and brand, understand why it's an effective method, and explore how to apply these principles to your projects.

Location: D&AD 64 Cheshire Street, London, E2 6EH

Persuasive Techniques for Advertising and Design
05/09/2019
09:30 - 17:00

Learn the essentials of being powerfully persuasive to successfully sell your ideas, convince your clients and engage your target audience.

£560
Learn More
Add to Basket

Read more Swipe to hide

Harness the power of persuasion, and learn how to incorporate it into creative work. Kit Altin – who persuaded David Cameron to do a policy u-turn in six weeks – leads the day, using psychological theory and industry experience to share what works when it comes to convincing clients and engaging audiences.

Location: UP Studios, 48 Wharf Rd, Hoxton, London N1 7UX

Think, plan, act: how to be strategic
10/09/2019
10:30 - 18:30

Learn how to apply strategic thinking to any brief, challenge or business problem you come across, at a one-day workshop designed to give you deeper insight int

£560
Learn More
Add to Basket

Read more Swipe to hide

Understand how to combine strategy and creativity in a one-day workshop that we promise is 100% buzzword-free. You'll learn how to think strategically to overcome hurdles, why strategy should be your best friend in the creative journey, and it can help you prioritise the ideas that really make a difference.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Art Direction for Advertising Creatives
16/09/2019
09:30 - 17:30

Learn the golden rules of art direction from one of the most awarded art directors there is, and build skills in visual balance, composition and execution.

£560
Learn More
Add to Basket

Read more Swipe to hide

With more than 200 entries in the D&AD Annuals, Alexandra Taylor knows great creative work. In this one-day Masterclass she explores the golden rules of art direction – including visual balance, composition, tone and execution – leaving you with a renewed enthusiasm for the craft, and the confidence to experiment more.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Art Direction for Digital Campaigns
26/09/2019
09:00 - 17:30

This one-day Masterclass hosted by McCann Manchester will demystify digital design, exposing the hidden dimensions and bringing a new level to your existing skills.

£420
Learn More
Add to Basket

Read more Swipe to hide

Hosted by McCann Manchester

This one-day Masterclass will demystify digital design, exposing the hidden dimensions and bringing a new level to your existing skills.

Location: McCann Manchester Offices, Bonis Hall Lane, Prestbury, SK10 4EF

Creating Big Ideas in Advertising and Design
27/09/2019
09:30 - 17:30

Discover how to create successful paid-for communications by knowing exactly what type of idea is required and how to work to a clear goal.

£560
Learn More
Add to Basket

Read more Swipe to hide

Using a real life brief, Patrick shows you how to create ideas that sell. You will learn to dissect the brief, come up with original ideas and turn those ideas into solutions which your client will not only love, but also buy.

Location: D&AD 64 Cheshire Street, London, E2 6EH

Art Direction for Brand Communication
11/10/2019
09:30 - 17:30

Become a successful visual communicator and master the precise art of creating campaigns that land with your audience.

£560
Learn More
Add to Basket

Read more Swipe to hide

Become a successful visual communicator and master the precise art of creating campaigns that land with your audience.

Location: D&AD, 64 Cheshire St, London, E2 6EH

The Art of Selling Art Direction
Course dates coming soon
Sign up to be the first to know

Explore the importance of both the creative and account manager's roles through the process of art direction.

Learn More

Creating Digital Strategies for Brands
Course dates coming soon
Sign up to be the first to know

Create compelling strategies that start with your customer, and explore how digital can shape their life-cycle.

Learn More

Storytelling & The Internet
Course dates coming soon
Sign up to be the first to know

Create content with cut through by exploring the whole internet-storytelling process, from blank page to creative production approach.

Learn More

Social Media for Design and Advertising
Course dates coming soon
Sign up to be the first to know

Conceptualise, articulate, develop and launch social media strategies that resonate with people across platforms.

Learn More

The Art of Storytelling
Course dates coming soon
Sign up to be the first to know

Master the art of audio-visual storytelling and learn the core building blocks every great narrative needs, regardless of platform, medium or audience.

Learn More

Build a Brand with JKR
Course dates coming soon
Sign up to be the first to know

Learn what it takes to design and build a successful brand with D&AD’s most-awarded agency of 2018.

Learn More

Show Less

Show More
Creating Emotion in Digital Experiences
Course dates coming soon
Sign up to be the first to know

Learn how to create designs that really connect with people by understanding and using emotional triggers.

Learn More

UX Design Workshop for Digital Creatives
Course dates coming soon
Sign up to be the first to know

A one-day deep dive into the history of user experience, the core fundamentals and what’s on the horizon for the craft of UX.

Learn More
Creating Short-form Copywriting for Impact
20/06/2019
09:30 - 17:30

Practice and perfect the art of brevity in your copywriting, become your own editor and learn how to achieve maximum illumination with minimal expression.

£560
Learn More
Add to Basket

Read more Swipe to hide

Learn how to shrink your writing down to short-form, in a Masterclass dedicated to the beauty of brevity. Will Awdry, who's created copy for some of the biggest ad agencies in the business, leads the workshop, which explores how to create maximum illumination with minimal expression.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Brand Design and Strategy for Creatives
21/06/2019
09:30 - 17:30

Why do some brands thrive and others fail? Gain unique insights into the strategic and design sides of branding from world-class expert Michael Johnson.

£560
Learn More Sold out
Read more Swipe to hide

This masterclass is designed to demystify branding and give those who attend a much clearer understanding of what it means, and what it does. Drawing and building on his bestselling book Branding. In five and a half steps, Michael Johnson shows how to firstly define, then design brands that make a difference.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Ideas, Ideas, Ideas
28/06/2019
09:30 - 17:30

Take part in the ultimate creative workout as you learn how to have great ideas time and again, push through any creative block and see potential in any brief.

£560
Learn More Sold out
Read more Swipe to hide

Learn the skills you need to come up with great ideas in this one-day creative workout led by Nick Eagleton, who's collaborated with some of the biggest brands in the world. You'll explore how to beat creative block, stay brave, and dream up ideas even when under pressure.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Bravery in Creative Design
01/07/2019
09:30 - 17:30

Forge better working relationships, create memorable, impactful work and see work through to completion. All it takes is a brave mindset.

£560
Learn More
Add to Basket

Read more Swipe to hide

The whole day will be interactive, with a mixture of group and solo projects and short exercises punctuated by Dave’s mini-lectures. These mini-lectures will draw on Dave’s industry experiences (good and bad), insights gathered from the bravest creative minds across the globe, and case studies of the bravest design work around.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Art Direction for Digital Campaigns
02/07/2019
09:30 - 17:00

This one-day Masterclass will demystify digital design, exposing the hidden dimensions and bringing a new level to your existing skills.

£560
Learn More
Add to Basket

Read more Swipe to hide

This one-day Masterclass will demystify digital design, exposing the hidden dimensions and bringing a new level to your existing skills.

Location: UP Studios Unit 10, Clipper Court, 44-48 Wharf Road, London, N1 7UX

Presenting Creative Work
04/07/2019
09:30 - 17:30

Learn how to pitch your idea so that it’s easier for your clients to buy it that turn it down, as well as how to handle objections in a tactful way.

£560
Learn More
Add to Basket

Read more Swipe to hide

Understand how to stop clients killing creativity, in this one-day workshop with Tom Evans – who's spent the last 20 years getting brands including Nike and The Beatles onboard with the big idea. You'll learn how to make and present better pitches, win clients over, and do it all with confidence.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Writing for Advertising
24/07/2019
09:30 - 17:30

Overcome the tyranny of the blank page, learn how to think differently about words and apply this to create great advertising.

£560
Learn More
Add to Basket

Read more Swipe to hide

Get straight to the heart of the writing process with Will Awdry, who's created copy for some of the biggest ad agencies in the business. As well as sharing wisdom from his 20-year career, he'll be teaching how to think differently about words, and how to beat the blank page.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Making Great Work: Moving Beyond Mediocre
25/07/2019
09:30 - 17:30

Forget about making work that's just 'OK', learn how to identify those truly great ideas in a Masterclass that will show you both sides of the creative journey.

£560
Learn More
Add to Basket

Read more Swipe to hide

When budgets are tight and time is short, creativity can suffer. This
Masterclass will teach you how to ensure your creative work overcomes those obstacles. We'll
explore how to identify a great idea, how to overcome the obstacles it faces, and how to take it
from brief to brilliant execution.

Location: Whitechapel Gallery, 77-82 Whitechapel High St, Shadwell, London E1 7QX

Powerful Presentation and Pitching Skills
31/07/2019
09:30 - 17:30

Specially designed for creatives, this masterclass teaches you how to present yourself professionally whilst making sure you stand out in the crowd.

£560
Learn More
Add to Basket

Read more Swipe to hide

Transform your pitching skills and build confidence with help from specialised coach Sonia Beldom, who works regularly with CEOs and MDs as well as creatives. You'll learn how to create a connection with the crowd, leave a lasting impression, and overcome nervousness in networking situations.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

How to get the best out of your Creative Team
14/08/2019
09:30 - 17:30

Understand the qualities needed to successfully lead a team and grow on your own leadership skills.

£560
Learn More
Add to Basket

Read more Swipe to hide

Explore how to bring creative teams together and guide them towards great work. Nadya Powell leads this Masterclass, drawing on her own experience building three world-class businesses to share how to inspire, how to connect, and how to give feedback that creates a happier and more productive team.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Storytelling for Brands and Advertising
04/09/2019
09:30 - 17:30

Learn how to uncover stories hidden in every brief & brand, understand why it's an effective method, & explore how to apply these principles to your projects.

£560
Learn More
Add to Basket

Read more Swipe to hide

Learn how to uncover the stories hidden in every brief and brand, understand why it's an effective method, and explore how to apply these principles to your projects.

Location: D&AD 64 Cheshire Street, London, E2 6EH

Persuasive Techniques for Advertising and Design
05/09/2019
09:30 - 17:00

Learn the essentials of being powerfully persuasive to successfully sell your ideas, convince your clients and engage your target audience.

£560
Learn More
Add to Basket

Read more Swipe to hide

Harness the power of persuasion, and learn how to incorporate it into creative work. Kit Altin – who persuaded David Cameron to do a policy u-turn in six weeks – leads the day, using psychological theory and industry experience to share what works when it comes to convincing clients and engaging audiences.

Location: UP Studios, 48 Wharf Rd, Hoxton, London N1 7UX

Ideas, Ideas, Ideas
06/09/2019
09:30 - 17:30

Take part in the ultimate creative workout as you learn how to have great ideas time and again, push through any creative block and see potential in any brief.

£560
Learn More
Add to Basket

Read more Swipe to hide

Learn the skills you need to come up with great ideas in this one-day creative workout led by Nick Eagleton, who's collaborated with some of the biggest brands in the world. You'll explore how to beat creative block, stay brave, and dream up ideas even when under pressure.

Location: Whitechapel Gallery, 77-82 Whitechapel High Street, London, E1 7QX.

Develop Your In-house Creative Design Team
09/09/2019
09:30 - 17:30

With a blend of theory, case studies, peer learning and inspiration, create your own roadmap to succeed in an in-house design management role.

£560
Learn More
Add to Basket

Read more Swipe to hide

Explore the intersection of business and design, with a mix of theory, case studies and inspiration. Iain Aitchison – who's helped organisations including Bacardi and British Gas build design capability – will share the tools you need to develop your leadership, and plan for the future of design in your company.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Think, plan, act: how to be strategic
10/09/2019
10:30 - 18:30

Learn how to apply strategic thinking to any brief, challenge or business problem you come across, at a one-day workshop designed to give you deeper insight int

£560
Learn More
Add to Basket

Read more Swipe to hide

Understand how to combine strategy and creativity in a one-day workshop that we promise is 100% buzzword-free. You'll learn how to think strategically to overcome hurdles, why strategy should be your best friend in the creative journey, and it can help you prioritise the ideas that really make a difference.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Art Direction for Advertising Creatives
16/09/2019
09:30 - 17:30

Learn the golden rules of art direction from one of the most awarded art directors there is, and build skills in visual balance, composition and execution.

£560
Learn More
Add to Basket

Read more Swipe to hide

With more than 200 entries in the D&AD Annuals, Alexandra Taylor knows great creative work. In this one-day Masterclass she explores the golden rules of art direction – including visual balance, composition, tone and execution – leaving you with a renewed enthusiasm for the craft, and the confidence to experiment more.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Leading for Creativity (2-day)
19/09/2019
09:30 - 17:30

Level up your leadership skills at an in-depth workshop that will tackle the specific challenges faced by those nurturing and selling creativity.

£1200
Learn More
Add to Basket

Read more Swipe to hide

There's a real art to leading a creative business and nurturing the teams within it. This Masterclass will explore the key techniques required to lead successfully, exploring behaviour and methodology, and helping you put it all into practice to solve real challenges you and your company face.

Briefing your Creative Team
24/09/2019
09:30 - 17:00

The quality of a brief can make or break a project. In this Masterclass you’ll learn how to craft briefs that are springboards for great ideas.

£560
Learn More
Add to Basket

Read more Swipe to hide

Say no to bad briefs in this one-day Masterclass with Kit Altin – the woman who persuaded David Cameron to do a policy u-turn in six weeks. You'll learn what makes a great brief tick, how to get the best out of your client and how to turn tasks into ideas.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Art Direction for Digital Campaigns
26/09/2019
09:00 - 17:30

This one-day Masterclass hosted by McCann Manchester will demystify digital design, exposing the hidden dimensions and bringing a new level to your existing skills.

£420
Learn More
Add to Basket

Read more Swipe to hide

Hosted by McCann Manchester

This one-day Masterclass will demystify digital design, exposing the hidden dimensions and bringing a new level to your existing skills.

Location: McCann Manchester Offices, Bonis Hall Lane, Prestbury, SK10 4EF

Creating Big Ideas in Advertising and Design
27/09/2019
09:30 - 17:30

Discover how to create successful paid-for communications by knowing exactly what type of idea is required and how to work to a clear goal.

£560
Learn More
Add to Basket

Read more Swipe to hide

Using a real life brief, Patrick shows you how to create ideas that sell. You will learn to dissect the brief, come up with original ideas and turn those ideas into solutions which your client will not only love, but also buy.

Location: D&AD 64 Cheshire Street, London, E2 6EH

How to get the best out of your Creative Team
02/10/2019
09:30 - 17:30

Understand the qualities needed to successfully lead a team and grow on your own leadership skills.

£560
Learn More
Add to Basket

Read more Swipe to hide

Explore how to bring creative teams together and guide them towards great work. Nadya Powell leads this Masterclass, drawing on her own experience building three world-class businesses to share how to inspire, how to connect, and how to give feedback that creates a happier and more productive team.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Presenting Creative Work
09/10/2019
09:30 - 17:30

Learn how to pitch your idea so that it’s easier for your clients to buy it that turn it down, as well as how to handle objections in a tactful way.

£560
Learn More
Add to Basket

Read more Swipe to hide

Understand how to stop clients killing creativity, in this one-day workshop with Tom Evans – who's spent the last 20 years getting brands including Nike and The Beatles onboard with the big idea. You'll learn how to make and present better pitches, win clients over, and do it all with confidence.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

Art Direction for Brand Communication
11/10/2019
09:30 - 17:30

Become a successful visual communicator and master the precise art of creating campaigns that land with your audience.

£560
Learn More
Add to Basket

Read more Swipe to hide

Become a successful visual communicator and master the precise art of creating campaigns that land with your audience.

Location: D&AD, 64 Cheshire St, London, E2 6EH

Managing Creative and Client Relationships
16/10/2019
09:30 - 17:30

Delve deep into the psychology of the different types of personalities you are likely to encounter in your working life, and how best to deal with them.

£560
Learn More
Add to Basket

Read more Swipe to hide

Get a handle on your working relationships with this bitesize version of a Harvard Business School course. Susie Galbraith draws on her three-decade long career – which includes time at some of the biggest ad agencies – to share practical methods for negotiating, handling conflict, and forging relationships with colleagues and clients.

Location: D&AD Studio 96 Hanbury Street, London, E1 5JL

Powerful Presentation and Pitching Skills
18/10/2019
09:30 - 17:30

Specially designed for creatives, this masterclass teaches you how to present yourself professionally whilst making sure you stand out in the crowd.

£560
Learn More
Add to Basket

Read more Swipe to hide

Transform your pitching skills and build confidence with help from specialised coach Sonia Beldom, who works regularly with CEOs and MDs as well as creatives. You'll learn how to create a connection with the crowd, leave a lasting impression, and overcome nervousness in networking situations.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

The Power of Creativity: Ideas for Branding and Design
22/10/2019
09:30 - 17:30

Creative work can (and should) be joyous. In this course, Jim Sutherland will show you how to generate ideas using a totally different medium – play.

£560
Learn More
Add to Basket

Read more Swipe to hide

Jim Sutherland - master of playful design, and winner of over 150 professional awards - leads this one-day workshop, which injects some joy into idea generation. There's no laptop involved, just lots of cutting, writing, drawing and sticking, followed by discussion and exploration of how to improve and present your ideas.

Location: D&AD, 64 Cheshire Street, London, E2 6EH

The Art of Selling Art Direction
Course dates coming soon
Sign up to be the first to know

Explore the importance of both the creative and account manager's roles through the process of art direction.

Learn More

Creating Digital Strategies for Brands
Course dates coming soon
Sign up to be the first to know

Create compelling strategies that start with your customer, and explore how digital can shape their life-cycle.

Learn More

Storytelling & The Internet
Course dates coming soon
Sign up to be the first to know

Create content with cut through by exploring the whole internet-storytelling process, from blank page to creative production approach.

Learn More

Social Media for Design and Advertising
Course dates coming soon
Sign up to be the first to know

Conceptualise, articulate, develop and launch social media strategies that resonate with people across platforms.

Learn More

The Art of Storytelling
Course dates coming soon
Sign up to be the first to know

Master the art of audio-visual storytelling and learn the core building blocks every great narrative needs, regardless of platform, medium or audience.

Learn More

Build a Brand with JKR
Course dates coming soon
Sign up to be the first to know

Learn what it takes to design and build a successful brand with D&AD’s most-awarded agency of 2018.

Learn More

Powerful PR: Earn Your Fame
Course dates coming soon
Sign up to be the first to know

This hands-on journey will take you through the traditional and cutting-edge techniques of public relations.

Learn More

Build Your Resilience to Fuel Creativity
Course dates coming soon
Sign up to be the first to know

In the face of everyday creative challenges learn to respond in a resilient way and uncover tips and techniques to help you react better to change.

Learn More

Ideas, Ideas, Ideas
Course dates coming soon
Sign up to be the first to know

Learn More

Creating Emotion in Digital Experiences
Course dates coming soon
Sign up to be the first to know

Learn how to create designs that really connect with people by understanding and using emotional triggers.

Learn More

UX Design Workshop for Digital Creatives
Course dates coming soon
Sign up to be the first to know

A one-day deep dive into the history of user experience, the core fundamentals and what’s on the horizon for the craft of UX.

Learn More

What Makes D&AD Masterclasses Different?

Inspiring and engaging, packed full of real-world experiences and unique case-studies.

The learning we provide extends beyond the classroom, and leaves you equipped with practical techniques and take-away tools.

Crafted to be reflective and reactive, the design and delivery of our Masterclasses are regularly updated to reflect the industry.

Connect and network with other creatives and make industry contacts to take back to the office.

Immersive and interactive, our sessions ensure you put new learnings into practice.

Taught by inspirational session leaders, who have won 358 D&AD pencils between them.

Online Learning

The D&AD Digital Campus combines the strength of D&AD offline Masterclasses with a self-serve digital platform that is available to a global audience. We constantly review and update the courses that are available on the D&AD Digital Campus to reflect the ever-changing nature of culture, technology and the industries we work with.

Learn More

Keep Up To Date

Want to Train Your Whole Team?

Our bespoke service harnesses the collective power of our session leaders to create courses that solve your specific business challenges.

These courses are all fully tailored to you and your business needs.

Designed to fit all schedules, our bespoke Masterclasses can include sessions at our Shoreditch HQ, immersive sessions at top agencies, insight-packed evening events and much more.

Learn More

Looking for More Information?

If you're interested in learning more about any of our Masterclasses, or have any related queries, please leave your details below and someone will be in touch shortly.