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D&AD Awards 2020
For those ideas imagined brilliantly, executed beautifully, we imagined the D&AD Pencil — the world’s beacon for creative excellence since 1962. Entry deadline extended to 3 April 2020, 23:59 GMT.
Read our statement on COVID-19 here.
Get the updated entry kit
We have introduced new digital submission options on 25 March 2020 for all categories with the exception of Graphic Design, Book Design, Magazine & Newspaper Design and Packaging Design where we will still request physical material but have added an optional digital submission. You can download the latest entry kit with the updated category submission criteria below.
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Categories
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Animation
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Art Direction
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Book Design
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Branding
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Casting
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Cinematography
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Collaborative
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Companies of the Year
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Design Transformation
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Digital
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Digital Design
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Direct
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Direction
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Editing
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Entertainment
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Experiential
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Film Advertising
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Future Impact
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Graphic Design
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Illustration
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Impact
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Integrated
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Magazine & Newspaper Design
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Media
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Music Videos
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Next
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Packaging Design
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Photography
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PR
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President's Award
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Press & Outdoor
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Product Design
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Production Design
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Radio & Audio
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Side Hustle
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Sound Design & Use of Music
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Spatial Design
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Typography
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Visual Effects
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How to enter D&AD Awards
You can start working on your entry now, save your progress and finish later. Entry deadline extended to 3 April 2020, 23:59 GMT.
The D&AD Awards categories evolve every year to reflect industry developments. Freelancers, small businesses and NGOs may be eligible for 20-50% off. There are major changes across six categories with ‘new’ identifying those making their debut at D&AD Awards.
Judges
Key Dates 2020
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4 December 2019
Open for entries
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D&AD Awards 2020 is now open, enter now for the greatest discount
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8 January 2020
Super earlybird deadline
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Submit by 23:59 GMT to save 25% on entries
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19 February 2020
Earlybird deadline
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Your last chance to save 20% on entries
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11 March 2020
Deadline
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Final call to enter D&AD Awards
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3 April 2020
Final Deadline
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Extended deadline to enter D&AD Awards
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May–June 2020
D&AD Awards Judging
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Judging will take place virtually
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TBC
Shortlists and Wood Pencil winners announced
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D&AD Graphite, Yellow, White and Black Pencil winners to be revealed at the Awards Ceremony
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TBC
D&AD Awards Ceremony
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Learn more
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What happens when your work wins a Pencil?
Every day you imagine. You imagine the solution to the client brief. You imagine the needs of the audience. You imagine stories that will move. You imagine products that will help. You imagine experiences that will engage. You imagine change that will improve. You imagine something new that will transform.
When you craft what you have imagined into something real - something beautiful and useful and memorable and inspiring - you have been creative. And when your creativity is excellent, it is truly powerful, cutting through the clutter to create better outcomes - commercially, socially and culturally.