In 1962 a group of designers and art directors come together to celebrate creative communication and raise standards within their industry.
Amongst the group are David Bailey, Terence Donovan and Alan Fletcher. Calling themselves British Design & Art Direction, the following year they organise their first Awards event. And they are picky. From 2,500 entries they select just 16 pieces of work to receive the soon-to-be coveted D&AD Yellow Pencil; the first of its kind.
Today, British Design & Art Direction has grown mightily, but slimmed down its name. Now D&AD, its members represent the creative, design and advertising communities, not just in Britain, but worldwide.
Everything You Need to Know:
What is D&AD
Since 1962, D&AD has been inspiring a community of creative thinkers by celebrating and stimulating the finest in design and advertising. The D&AD Awards are recognised globally as the ultimate creative accolade, entered and attended by the best from around the world.
But it's much more than just awards. Members join a vibrant global community, whilst creatives and clients are inspired by a world-class Training programme.
As a non-profit advertising and design association, all D&AD's surpluses go straight into programmes such as New Blood, inspiring the next generation of creative talent and stimulating the creative industry to work towards a fairer more sustainable future.
D&AD is a Member-run organisation, led by an elected Board of Trustees. Each year D&AD appoints a President from the Board of Trustees to lead the charge and shape the conversations for the year ahead. The job of the president is to galvanise the creative communities and bring them together to inspire and celebrate the finest in design and advertising.
The D&AD Board of Trustees represent the full breadth of the advertising, design and digital industries. As a member-run organisation, the elected board are responsible for the overall direction of D&AD, its programmes and where its money is spent.
D&AD President 2021/22
Academic Dean (Collaboration) and a design educator, writer on design and co-founder of GraphicDesign& with Lucienne Roberts—both of whom were selected by Creative Review magazine as among their 50 Creative Leaders of 2017 for their GraphicDesign& work. She has lectured, spoken at events and acted as consultant at academic institutions across the UK and abroad. Her writing on design and design education has been published in books and journals and she co-authored 'Design Diaries: Creative Process in Graphic Design', published by Laurence King in 2010. She was Vice President of ico_D, the international council of design, 2015–17.
Tim has spent thirty-six years in advertising as, successively, joint managing director of BBH; managing director of Y&R London; CEO, then European President, then Worldwide President of Lowe Howard-Spink/Lowe Lintas/Lowe Worldwide; Chairman of Publicis UK and President of TBWA\UK and Ireland. Tim is now D&AD Chairman, after spending eight years as CEO.