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Learning

Career-changing masterclasses, courses and programmes delivered by current industry leaders and D&AD Pencil-winners.

Emerging creative, seasoned pro, or stepping into a leadership role, our online and in-person training gives you the skills to stand out.

Join as a team, join solo, and if you don’t find what you need, we’ll design something for you.

Level up your skills

Team training

Creative skills to empower staff and gain an edge, for agencies and in-house teams.

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D&AD Campus

On-demand courses from big brands and award-winning industry creatives. 

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Unrivalled professional development

Industry-led courses

"A brilliant reminder of why we got into the biz in the first place, and a great poke in the tired brain with the imagination stick."

Ideas unlocked

M&C Saatchi

"Absolutely feel like I'm equipped with the creative thinking techniques to create more compelling copywriting."

Creative copywriting: the fundamentals

UNICEF

"It was amazing and gave practical ways to think of new ideas. Topics [broken] down into manageable chunks and there was a lesson that could be adapted by everyone to apply to their work."

Art & science of ideas

DDB Remedy

Course leaders

Taught by the best

Mick Mahoney

Author, Creativity Coach, Speaker & Creative Consultant

Arif Haq

Director of Brand Learning

TwentyFirstCenturyBrand

Fossil and MSL Jury 2021

Chris Moody

Global Executive Creative Director

Landor and Fitch

Penguin Jury 2023

Alexandra Taylor

Freelance Art Director & Consultant

Mrs.McGuinty Ltd.

President's Award Recipient — 2014

Lisa Smith

Global Chief Design Officer

Uncommon Creative Studio

D&AD President — (2025–26)

D&AD Shift

Free industry-led night school for those outside traditional education. #ShiftCreativity in six global cities.

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Masterclasses

One-off power sessions taught by senior industry figures, from brand design to presenting to win.  

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Insights

Hear from the experts

How to find a TikTok trend that fits your brand

Trends may ebb and flow, but understanding and categorising them — whether fleeting or enduring — can help brands engage meaningfully with TikTok’s audience.

A junior creative on forging his career after New Blood Academy

An Auckland-based creative on how he went from doing an online D&AD training programme for new talent to landing on our top-ranking art directors list

How this New Blood Black Pencil-winner’s strategy landed the top award

A mid-weight art director on working abroad, winning awards and the importance of networking

How to use tech to land a New Blood Pencil

An Experience and Innovation Creative Strategist explains how to leverage AI tools

What makes OOH advertising impactful?

Watch this exclusive excerpt from D&AD x Global's new Masterclass

How to write catchy OOH advertising copy

Watch copy consultant Vikki Ross explains the one tip that can elevate your OOH copywriting in an excerpt from D&AD and Global's Creating Impact With Outdoor Advertising Masterclass

How to push your ideas further and land a New Blood Pencil

McCann Germany’s Executive Creative Director explains how to edit your ideas to make them stand out

Learn how to break down your New Blood brief

The Strategy Director at Anomaly shows you how to impress New Blood judges by understanding the problem

How to be good at TikTok

A Project Director at TikTok explains why there’s no “secret sauce” to figuring out the social platform

Kickstart your career with these tips from the VFX artist behind Pharrell Williams — Cash In Cash Out

How to create award-winning CG, according to a Black Pencil winner

How to unlock your ideas

A D&AD Masterclass trainer explains his five ‘P’s’ for creative inspiration

How to sell a risky strategy

A Strategist at Mother explains how to bring clients onboard with your more out-there ideas

Contact

Questions, please, class.

Not sure which session is right? Want something bespoke? We’re on hand for a chat. Share your details, and we’ll get in touch.

Questions, please, class.

Not sure which session is right? Want something bespoke? We’re on hand for a chat. Share your details, and we’ll get in touch.