D&AD New Blood Shift New York
A free, industry led night school program for new creatives. If you are over 18 and don't have a four-year college degree level qualification, but are looking to kick-start a creative career, Shift is for you.
What is D&AD New Blood Shift?
Shift isn’t for sheep. It’s for the hustlers who forge their own futures, and don’t follow suit. Talent like this doesn’t need a degree to talk for it. Doesn’t need to do things the done way. Talent like this won’t settle for just a foot in a door. It won’t stop at a wall, or blink at breaking down barriers. Talent like this won’t wait its turn. Its time is now.
D&AD New Blood Shift is our free night school, uncovering raw, untrained talent. Shift gives its new creatives a serious industry in, compelling them to make the creative work of their life. Workshops and talks are delivered direct from pros at the top of their game, with learning backed up by real client briefs. Talent leaves the program ready to apply their thinking and their craft to the design and advertising industry.
Shift runs from March to July. We meet two evenings a week and occasional Saturdays in creative agencies around New York.
Applications for 2020 now open
If you're over 18, don't hold a bachelor’s degree and aren't currently enrolled in a four-year undergraduate program, apply for New Blood Shift. We want to see three examples of the sort of creative work that you already do. This might be design, a campaign concept, a piece of artwork, a video, some photographs, lyrics, a story... it's up to you what you share with us.
Deadline 6 March 2020.
Key dates
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8 January 2020
Applications for Shift New York launch
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Break into the industry
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6 March 2020
Deadline for applications
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Enter your work by 12pm
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19 March 2020
Shortlisting and Class of 2020 announced
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Up to 20 applicants will be invited to take part in the full Shift program
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3–5 April 2020
Shift NYC kicks off
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3 day incubator programme
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April 14–2 July 2020
Shift night school runs
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2 nights a week for 3 months of industry led creative training
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16 July 2020
Final showcase
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A celebratory event, showing off the Class of 2020 New York portfolios to the industry and securing paid placements
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Shift Stories
Since Shift’s launch in 2016, we have trained 69 unconventional creatives across NY and London who have gone on to work in agencies including AKQA, Design Bridge, Iris, Stink, Havas, Wieden+Kennedy and Nike.
Meet our Shift alumni and hear their stories.
New Blood Shift New York Class of 2019
They've learned from the best, honed their thinking and applied their craft. Now they're ready to prove that there's more than one way to break into the industry. Meet the Class of 2019.
12 conversations that inspire creativity
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Made possible by WPP
Listen nowWe’ve rounded up the 12 best podcasts on creativity to help you explore unexpected topics, think in new ways about storytelling, deadlines, future skills and more.