Copywriting

Absolutely feel like I'm equipped with the creative thinking techniques to create more compelling copywriting.

Really thought-provoking and had a lot of practical exercises mixed in which was excellent as it allowed me to practise writing and see ways to improve my copywriting skills.

I wasn't sure what to expect but this masterclass definitely exceeded any expectations I had, and I wouldn't hesitate to recommend it to any copywriters at any stage of their career. I left feeling very encouraged and armed with lots of brilliant new ways to approach and adapt creative ideas and issues in my work.

I thought the course leader was fab, he really got you to think creatively and the examples he used were brill also, it's really given a great new fresh perspective on copy.

Will was inspiring and engaging throughout all the sessions, using varied content to bring his thoughts to life.

What a brilliant day. I feel very lucky to have been able to attend. Definitely learnt a lot.

The Fundamentals in Copywriting class led by Will Awdry was phenomenal. Worth the money. Worth the time. All very practical, I used something new every week. Thank you!!

Best creative workshop I've done. Highly recommended.

I thought Will was fab, he really got you to think creatively and the examples he used were brill also, it's really given a great new fresh perspective on copy.

Fantastic course & Will has a great technique for introducing ways of thinking about approaches & writing.

I really enjoyed the sessions. They were well thought out, thought-provoking and incredibly interesting. I can see myself applying so many of the techniques in my day to day work. Really well presented with lots of brilliant activities & interaction.