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Nothing Beats a Londoner
Yellow Pencil / Film Advertising Crafts / Use of Music for Film Advertising / 2018
Nike's joyful film celebrates the passionate, enterprising and fiercely competitive young Londoners who shape the city.
Real London; real kids, authentic language, true stories, cult locations, iconic tracks and a supporting cast made up of London’s most influential figures. It was released scene by scene via the kids’ own Instagram channels, quickly becoming the #1 trending video on YouTube.
Credits
Advertising Agency
Production Company
Art Director
- Marco Puig
Assistant Agency Producer
- Rose Fairley
Creative
- Tom Bender
- Tom Corcoran
Creative Director
- Mark Shanley
- Paddy Treacy
Director of Photography
- Nicolas Loir
Editor
- Joe Guest
Executive Creative Director
- Tony Davidson
- Iain Tait
Executive Producer
- Matthew Fone
Head of Production
- James Guy
Line Producer
- Nick Goldsmith
Music Supervisor
- John Connon
Post Production Supervisor
- Sheldon Gardner
- Francois Roisin
Producer
- Nick Goldsmith
Production Manager
- Hannah Fowles-Pazdro
Sound Designer & Engineer
- Sam Ashwell
Sound Producer
- Mary-Ann D'Cruz
Telecine Technician
- Simone Grattarola
TV Production Assistant
- Rose Fairley
Visual Effects Supervisor
- Sheldon Gardner
- Francois Roisin
Audio Post Production Company
Direction
Directors
- Megaforce
Editing
Music Supervision
- Mr Pape
Post Production Company
- Time Based Arts
Account Director
- Sophy Woltman
Account Manager
- Holly Baker-Cliff
Agency Producer
- James Guy
Agency TV Producer
- Michelle Brough
First Assistant Director
- Chris Kelly
Group Account Director
- Ryan Fisher
Location Manager
- Carl Fairall
- Eugene Strange
Planning Director
- Paula Bloodworth
Client
- Nike
- Wieden + Kennedy London
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