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Sergio Gordilho

Sergio Gordilho

  • Co-President and CCO
  • Brazil
  • Member since 2014

I am a cartoonist with limitations, an average graffiti artist, an amateur cyclist, a weekend tennis player, but I’ve got observing eyes, good ears, and worn-out shoes from so much walking.

My passions are two: family and creativity.

On the creative side, I am part of the third generation of architects, having graduated at the same school my grandfather, who came from Germany and was influenced by the Bauhaus, helped to found. And on my mother’s side of the family, my grandfather introduced photography in my native town, after having been for years the official photographer of the first Brazilian diva to be successful in Hollywood: Carmen Miranda.

It was in this creative environment, full of drawing boards and studios that I found a path where I could find myself. 30 years down the road, I do not regret the decisions I made.

I did a master’s in graphic design at the Royal College of Art, an MBA at Berlin School of Creative Leadership, and now I am getting ready to do OPM at Harvard.

Together with Marcello Serpa and Washington Olivetto, I am the only creative who has been elected Creative of the Year at Cabore Awards more than once, which is considered the Brazilian advertising Oscar.

I have been the most awarded creative in Latin America for the past 4 years, was named one of the most influential admen in Brazil by GQ and inducted to the National Marketing Hall of Fame by Brazilian Academy of Marketing.

I was considered one of the most creative people in advertising by Business Insider and one of the 13 Global Creative Leaders whose ideas are advancing advertising worldwide by Adweek. I have won a Grand Prix and more than 50 Cannes Lions in the few years that the agency has been participating at the festival and also more than 30 Pencils at D&AD.

I respect, admire and advocate for creativity as a religion in my life.

I am very proud to be one of the founders and to lead one of the 10 best and bravest agencies in the world according to Contagious, one of the most creative ones in the planet according to Adweek and International Agency of the Year according to Ad Age.

And I am even prouder to have helped so many creatives to become creative leaders, leading so many great agencies around the world.

However, this is peanuts if compared to my greatest accomplishments: my two daughters, my son, and my wife. My family.

Contact Sergio.

D&AD Awards (56)

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