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Pedro Rosa

Pedro Rosa

  • Group Creative Director
  • United Kingdom
  • Member since 2012

Group Creative Director @ Grey London

Brazilian Creative Leader (Art Director) based in London. Has been working in some of the bravest agencies of the world throughout the career. Leading and collaborating with teams to create and produce fully integrated and non-traditional campaigns for some of the most innovative brands in the industry, both on regional and global scales. Such as Braun, Pringles, Vodafone, Volkswagen, Audi, Fiat, Jeep, Esso, IKEA, Apple, Stella Artois, Coca-Cola, Adidas, Bayer, Telefonica, Visa and Unilever.

At Lew'Lara\TBWA, helped the agency win the pitch for Esso to relaunch the brand in Brazil and the network to win the pitch for Visa’s global account. At AlmapBBDO, was part of the team led by Marcello Serpa and Luiz Sanches from 2010 to 2014, when the agency was named "The Agency of the Year in Cannes" twice in a row and ultimately “The Agency of the Decade in Cannes”, in 2020. At Leo Burnett Tailor Made, was responsible for creating the campaigns to launch the Jeep brand and their flagship car in Brazil in 2015. At Mother, worked on "One of the most memorable ads from Ikea's 30 years history in the UK" according to Campaign, with the ad "Lion Man", helping the brand to become "Creative Marketer of the Year 2017”. At Grey London since 2019’s Summer, has become creative lead on global and European businesses for P&G’s Braun and Kellogg’s Pringles, respectively, and on Vodafone Ireland.

In 2021, led the campaign “Meet Frank”, which was featured in numerous articles and publications. Including the AdAge’s coveted list “The 30 Best Ads of the Year” at #10. The effort also leveraged +20% on Pringles sales and has won a Pencil at the D&Ad in the Gaming category inaugural year.

With over 100 accolades and trophies, has work recognized by all of the industry's major awards. Such as Cannes Lions, The One Show, Clio Awards, ADC Global (NY), Effies and 9 Pencils at the D&Ad.

Contact Pedro.

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