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Serena Abi Aad

Serena Abi Aad

  • Creative Director
  • United Arab Emirates
  • Member since 2021

Serena is an award winning creative director and filmmaker who conceptualises, directs and oversees the execution of brand campaigns, driven by the firm belief that meaningful stories have the power to change human behavior.

​Serena has been a jury member at the Cannes Lions International Festival of Creativity and the D&AD awards. A passionate storyteller, she is eternally challenging briefs to tell stories that move people and never leave them the same.

Contact Serena.