Following a career in show-jumping, Ali graduated in 2001 from Art Center College of Design in Pasadena, Ca. with Honors in Advertising. Ali has worked for over 14 years in advertising, participating on international juries and having her work recognised by the Cannes Festival of Advertising, MTV, the Emmies, One Show and more. Ali now directs as well, having her short film work on NOWNESS and her first documentary feature, Muerte Es Vida, screened at the British Museum, Thessaloniki Documentary Festival, and won ‘Best Human Wildlife Interaction’ at the International Wildlife Film Festival. She is currently working on her second documentary feature.