- Member since 2023
Amélie Ebongué is a social media expert and forecaster leader of emerging technologies whose career spans over 10 years in content strategy on social media industry with a keen focus on digital content and technologies solutions.
She has a deep knowledge of their uses in communities. She launched Forbes and HYPEBEAST in France to expand the francophones markets. Passionate about the major changes in our society, she analyzes the digital landscape and anticipates the trends of uses that will shape the future of the Internet. She's also a well recognized lecturer in most of the brilliant schools in France such as Aix-Marseille University, INSEEC U, and spread her expertise recently in the USA. With her experiences, she became an award-winning marketer for several brands such as AccorHotels, Huawei, and Paris Saint-Germain. She was the main French ambassador for the LinkedIn solutions to launch LinkedIn Stories in francophones markets.
In 2021, she published her first book TikTok Generation : A Great Opportunity for Brands at DUNOD (Hachette) focusing on content marketing, genZ, impact of music industry and creator economy in the digital area.
Amélie works with brands across the entertainment industry lifestyle, consumer, industrial and technology. She manages brand teams and provides strategic direction to develop customer-focused business strategies and creative campaign platforms like Electronic Arts spearhead overall marketing strategy planning to help drive growth and increase market share.
Amélie holds a Master of Business Administration in Strategic Planning, Brand Strategy & Digital Strategy from Sup de Pub (INSEEC). In Paris, she gained experience in various industries with Publicis Group, TBWA & VML Y&R as a fixed Social Media Lead and was part of the founding team. She shaped the brand marketing strategy and social marketing from scratch, with strong brand messaging and consumer proposition for leading clients.
She currently lives in Stockholm where she links her expertise on social media with a multicultural approach to educate and speak about the shift of platforms who’ll merge from web2 to web3. Besides developing innovative ways to create more effective and entertaining campaigns processes with the top 500 companies, Amélie is a board member of the Social Innovation & Partnerships committees at TEDxStockholm.