Fleur is an experienced Creative Lead passionate about using experimentation as a tool to discover and generate original design outcomes.
Crossing multiple disciplines from digitally generated art to photography and film Fleur’s unique creative process acts as a catalyst for creating brand, art, and design work.
Fleur is excited about combining culture and creativity and has worked with clients across the globe. She has created a generative retail motion system for Adidas rolled out in Seoul and London stores built a generative tool for Genesis Beijing and a sound reactive logo for Oi Telecoms, Brazil.
Fleur currently runs her own independent/successful design studio and prior to this gained international experience working with studios such as: Wolff Olins (London and Dubai), Wallpaper* magazine, Field.io and MSL for clients including: Google, Enel, Virgin Media, Adidas and Lululemon.
A multi award-winning designer: her brand identity work for Genesis Beijing picked up an ADCE Gold and two D&AD Graphite pencils. She is a D&AD judge, an ADC Young Gun finalist, and was hand-picked by D&AD president Neville Brody to design the prestigious D&AD annual.