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5 tips and tricks: making the most of social media for your brand

We Are Social's Gareth Leeding shares top tips on harnessing social media

Building an effective social media strategy and editorial strategy before you jump headfirst into social media will help you stand out from your competition. Through long-term planning and prioritising people over platforms, you can make the most of social media for your brand. Here, Gareth Leeding, Group Creative Director at We Are Social, shares his top five tips on getting started, taken from his social media workshop with D&AD, Building Effective Social Media Campaigns.

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