AI & Creativity
Develop strategies to guide your team and organisation to leverage the use of AI.
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Explore how AI is changing commercial creativity and what you can do to nurture your teams' creative vision in collaboration with AI-driven tools. You will gain hands-on practical training on how AI can help in your day-to-day workflow.
You will learn to:
- Understand how AI is transforming the creative landscape.
- Uncover how AI can supercharge the creative process.
- Discover tools, processes and best practices for the ethical and safe use of AI.
- Cultivate an adaptive and collaborative culture enabling the effective integration of AI
Who It’s For
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Mid-weight designers and advertising/brand creatives supporting teams who utilise AI as part of their creative process.
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Strategists/producers keen to gain a deeper understanding of the best use of AI for creativity.
Technology Considerations
- Adobe Firefly - Generative AI platform for images
- Canva - Design and publishing tool
- ChatGPT - Generative AI platform for language
- DALL.E 2 - Generative AI platform for images
- Google Slides - A collaborative presentation tool
- Gemini - Generative AI platform for language
- RunwayML - Generative AI platform for images and video
