- Copywriter & Strategist
- United Kingdom
- Member since 2021
Copywriter, strategist, accent magpie.
Who gives up a 15 year career in sales and marketing during the pandemic to start all over again in advertising?
Er, that would be me.
From student recruitment in Higher Ed, to branding and rebranding in start ups. From building a marketing strategy from scratch, to an MA in Advertising. I've been there, thrown myself into it and printed the t-shirts.
I bridge strategy and creative, specialising in spotting opportunity nuggets and bringing them to life. And I have a gift for re-branding food so that small children will eat it.
I'm nosy, warm, tenacious and resilient.
I've literally come back from the brink of life. Not overnight, of course - I'm not a rubber ball. But that process gives me huge amounts of empathy, perspective, and helps me stay calm under pressure.
Oh, and my dream campaign would be for Branston Pickle Mini Cheddars. I really love them.