Will Oshiro De Groot
- Co-founder / Head of Insight
- United Kingdom
- Member since 2019
Co-Founder & Head of Insight at The Elephant Room.
Will is a writer, researcher, creative and cultural strategist. His work as a researcher has seen him unearth cultural trends and audience insight for global brands including adidas, Converse, Diageo and LEGO.
In his role as Head of Insight at The Elephant Room, a new creative company based in London, Will's focus is on bridging the gap between insight and creative, by immersing creatives in the world of the audience through research.
