• My basket
    Quantity
    Price
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)

Authorized Services

Award: Wood Pencil

Wood Pencil / Press Advertising / Press Advertising Campaigns / 2014

When it comes to cars, most of us are easily deceived. Having one is a need for some and a passion for others. But most people in both groups have something in common: lack of technical knowledge about their vehicles. This was the insight behind a campaign aimed at Volkswagen owners: it's always better to choose original parts. Because there’s always a risk of being deceived.

  • Authorized Services
  • Authorized Services
  • Authorized Services

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again