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Little Green Book

Award: Wood Pencil

Wood Pencil / Writing for Design / Writing for Design / 2011

Ten years after launch, More Th>n wanted a revised brand manual. But that felt a bit formal, so we set about writing a pocket-sized ‘Little Green Book’ that would only take two minutes to read but would quickly sum up the More Th>n brand without resorting to cliché or jargon.

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