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michael johnson

michael johnson

  • director
  • United Kingdom
  • Member since 1996

Michael Johnson started Johnson Banks in London 28 years ago. His company is known for how they define, then design, brands that make a difference. They work with people who want to do big things: tackle hunger; fight for an open internet; address child poverty; raise billions for innovation and education; bring culture and enlightenment to the world; create products that question the norm; shift paradigms and change lives.

He rebranded Mozilla entirely in the open and launched a world-beating campaign raising billions for the University of Cambridge. In 2019 Johnson Banks rebranded the world’s favourite language app, Duolingo and 2020 saw new brands for Teach First and the Royal Academy of Music.

He lifted the lid on the branding process with the transatlantic bestseller, Branding: In Five and a Half Steps and his third book, Now Try Something Weirder came out in 2019. Within education he has been D&AD President and is an Honorary Professor at Glasgow School of Art. Over his career Johnson has won most of the design world’s most desirable bits of wood and metal, including seven ‘yellow’ and one ‘black’ pencil from D&AD. In 2017 he was awarded the Gold D&AD’s Presidents Award, joining a list of previous recipients that includes Terence Conran, Ridley Scott, Alan Parker and Wally Olins.

In his spare moments he wields old-fashioned yet wonderful cameras, and wonders why, after five decades of trying, he isn’t a better guitar player.

Contact michael.

D&AD Awards (73)

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