Smart in Your World
Award: Wood Pencil
Wood Pencil / Graphic Design / Catalogues & Brochures / 2011
‘Smart in Your World’ is the tagline used by law firm Arent Fox, but it’s more than a tagline – it’s the culture of the company. The ‘Smart in Your World’ brochure takes a look at some the most compelling cases and clients the firm has taken on in recent years, but not in a traditional law firm manner. Oversized and simplified, the report uses the key brand colours of the firm, as well as a slick cover with white foil embossing. The brochure stands out in the crowd, and is definitely smart in your world.
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