Benika Brown
- Head of Insights & Cultural Strategy
- United Kingdom
- Member since 2022
A conduit of culture.
An extractor of truth.
A vessel of exploration.
MISSION
We care about our people because we ARE our people and there is a necessity to understand their worlds in a deeper sense, more than ever before. Not just by their isolated media consumption or Tik Tok accounts, but exploring who they are at their core and discovering how that manifests in behaviour. The FULL picture.
METHODOLOGY
Diligence is our basics. Our work is entrenched in our culture and that is our heartland. We unpick and unpack every angle; with intelligence, integrity and inviolable insights.
US
Grounded in humility and never arrogant, ignorant or reliant on our own biases; displaying authority with empathy. We have access to myriad markets. Highly connected. Knowing all walks of life from our many walks of life. Unique touch points that people just can't buy. Speaking many languages; communicating from the top to the bottom and translating across.
BRANDS
We provide the license and permission: to fail, to change, to learn, to accept
and importantly - thrive. We challenge clients to go beyond the brand book.
Creating friction.
Contact Benika .
