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D&AD New Blood Winners That Faced Up To The Future

Good creative work cares about what's next. It wants to find out what's in store, change things up, and maybe fix a few problems along the way.

This year's D&AD New Blood Awards briefs offer plenty of opportunity to use your innovation and imagination to shape the future, whether that's reconsidering the role of education, rethinking the way traditional broadcasting works or dreaming up what's next in the world of party games.

We went for a stroll through the D&AD New Blood Awards archives, to uncover six forward-facing campaigns that set their sights on making a difference.

 

The Green Switch

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