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I’ve been thinking about SPACE all my life. It’s been driving me nuts.

SPACE surrounds things. SPACE surrounds people. SPACE is home. SPACE is memory. SPACE is meaning. SPACE for me is everything.

SPACE was there before digital. We are experiencing a digital period of time. People explore new digital spaces, they experiment with them and they indulge in them. Today if you meet someone,  you go digital – if you go to a restaurant, you go digital – if you buy a product, you go digital – if you want money from the bank… you better say digital.

I believe this is just the beginning (overture). The ”next big thing“ is SPACE. Yes, it’s coming back. Because everything is happening in SPACE – real people – real experiences – the real first moment you never forget – all this is becoming part of our DNA.

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