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The Yellow Sticker Cookbook

Award: Shortlist

Shortlist / Experiential / Use of Technology / 2023

Everyone has the right to a good meal, but money doesn't stretch as far as it used to anymore, apart from one place – the reduced food aisle. Yet the ability to sling a meal together from random items is a rare gift. The Yellow Sticker Cookbook was created as an easy and accessible solution to help people to find inspiration in those everyday discounted food items. Whether that’s a beetroot on its last legs or a bag of slightly soggy courgette, the web-based app has countless recipes to help people cook great meals for less.