SUGAR DETOX is a program that helps people to get used, step by step, to less sugar-filled products. We launched a range of chocolate yogourts with individual portions and cup after cup declining sugar rate, ending up with a 50% less sugar cup.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.