25 m2 of Syria is an apartment at IKEA. But it is not one of the "picture perfect" homes that are usually on display. The apartment is built as a replica of the REAL home of Rana and her family of 9 in Damascus, Syria.
We wanted people to really get immersed in the experience. Feel it on their bodies. Understand a little better, what circumstances Syrians live in - and feel the urge to help.
And people did.
25m2 SYRIA was covered by hundreds of international news channels and sites, reaching millions of people all over the world.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.