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Loyalty Stock Box

Award: Wood Pencil

Wood Pencil / Direct / Direct Mail / 2017

Domino’s has the most loyal fans out there. They deserve more than typical loyalty program points—they deserve a piece of the pie. We’re talking ten shares of Domino’s stock. To reward loyalty with loyalty, we created a custom banker-inspired briefcase to deliver their stock, as well as a shiny, gold (ish) pizza slicer. The case is crafted with the finest faux-leather paper stock for a premium leather-like feel, gold-foil stamped designs because why not, and also includes buzz words for dinner parties because thanks to Piece of the Pie Rewards, they’ve officially made it to the upper crust.

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  • Loyalty Stock Box
  • Loyalty Stock Box
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  • Loyalty Stock Box

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

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