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Vans 50th Anniversary: The Story of Vans

Award: Wood Pencil

Wood Pencil / Crafts for Advertising / Animation & Illustration for Digital Marketing / 2017

Vans commemorated its rich heritage with "The Story of Vans" series.
The creative blends diverse animation methods to create one distinctive visual treatment which illustrates the brand’s origins in action sports, art, music and fashion. In a never before seen combination of techniques, the campaign uses forced perspective drawings, traditional cell animation, paper cut outs and timeless Vans footwear, which are all stop motion animated in an intricately choreographed celebration of the brand.

  • Vans 50th Anniversary: The Story of Vans
  • Vans 50th Anniversary: The Story of Vans
  • Vans 50th Anniversary: The Story of Vans
  • Vans 50th Anniversary: The Story of Vans
  • Vans 50th Anniversary: The Story of Vans
  • Vans 50th Anniversary: The Story of Vans
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