Currently, the core of American manufacturing companies, like Boeing, is losing engineers to Silicon Valley. How do you rekindle the wonder of flight in young people and inspire them to design planes? By getting them to actually make one.
The Flypaper Project reawakened the engineer in all of us, while encouraging prospects to seriously consider an engineering career at Boeing. We created posters that engaged users to create something tangible – a paper airplane. Designed by Boeing engineers, these paper airplanes were turned into the world’s most aerodynamically engineered posters.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.