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Dans la Peau de l'Ours

Award: Graphite Pencil

Graphite Pencil / Branded Film Content & Entertainment / Branded Film Content & Entertainment - Online / 2015

This innovative interactive experience for Canal+ gives the viewer control of a film set. As director, the viewer can call 'cut' at any time and ask for the scene to be played in a variety of ways, picking from a score of genres including art house, horror, porno and plenty more. The scene then unfolds according to the viewer's directions. With an assistant director on hand to offer feedback and suggestions, the video is packed with wit and wry humour. The interactive experience is a sequel to the popular 2011 spot The Bear, in which a bear skin rug becomes a film director.

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