In a refreshing new take on the fashion film, this piece is presented as a hybrid between that and a music video. Tenderness is a concept intrinsic to Tous, and is emphasised in this film. Tender Stories No. 1 tells a classic tale of cinema rarely seen in advertising, a love story between a younger girl and an older man. Backed by Barcelona quartet the Seihos, the entertaining piece explores a love affair between a student and her university professor, while subtly showing off Tous' new jewellery collection.
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