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Nördik Impakt Festival – 15th Edition

Award: Graphite Pencil

Graphite Pencil / Branding / Branding Schemes/Medium Business / 2014

Nördik Impakt is a massive electronic music event in France. It renews his visual identity each year. For the third consecutive time, the management trusted Murmure Agency for the branding of his 15th edition. We created an ambitious visual identity that we used in all its possibilities. Our desire was to realize an artistic direction that evoking electronic by associating it with the elegance of the Haute-Couture. Based on a group of geometrical shapes combined in a sort of a textile pattern, it creates a vibrating sensation while evoking a rythmic deeply linked with the festival spirit.

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