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When Facebook Becomes a Book

Award: Wood Pencil

Wood Pencil / Direct / Direct Response/Digital / 2011

When Bouygues Telecom was launching its Facebook platform, it asked us to create something that would go beyond using your profile picture in a funny way, or entertaining your friends with a joke. We decided to look at the way we use Facebook and found that even though we use the social networking site every day, we forget the favourite moments we share online. So we created an app that could change that, and keep your Facebook in a book.

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