Grip Limited Website
Award: Graphite Pencil
Graphite Pencil / Digital Design / Interface & Navigation for Websites / 2011
The Grip Limited site presents the work of this Toronto based advertising agency in a playful and engaging way. Gracefully scaling up to fill large displays, the site combines campaign case studies and agency information with an eccentric mix of odd facts populated by real-time employee survey data. The content is arranged in a series of collapsible columns, with many navigation options available to ensure the unorthodox structure is as intuitive and easy to use as possible. From the bizarre facts, to the dense typography, rambling copy, and scratchable radio spots, the site rewards a spirit of exploration.
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