• Loading…

Moodstream

Award: Wood Pencil

Wood Pencil / Websites / Microsites / 2009

Moodstream was built to showcase Getty Images' three main product offerings: still images, footage and music. Getty Images specifically wanted to raise awareness of the latter two, for which it was not as well known. The target audience were creatives involved in rich media communications in a maturing digital landscape. To reach this audience, whose passion and livelihood is creativity on the web, Moodstream was developed as equal parts art piece, usable tool and exploratory toy. The site is a brainstorming tool enabling users to input moods related to a project and see a stream of relevant media to help develop their ideas. It also allowed them to share the work with colleagues and the wider creative community.

Register Now to
Keep Reading

Once registered you will have access to this article and all other feaures, access our archive and case studies, be able to submit your work to us and receive our newsletter if opted-in.

Register Now
Why Register? Swipe to hide

Why Am I Being Asked
to Register?

We'll ask you to provide a few details about yourself, your current role and what you do. We won't share your information with other parties and won't spam your mailbox.

This site contains over 50 years’ of award winning work, articles, interviews and case studies. Register to gain full access to everything.

Are you credited on this winning entry?

There's a Pencil with your name on it. Drop us your details for further information about how you can order your Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

Please don't check this box.

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again