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New Blood Entry — Lloyd Pitt

Award: Nomination

Graphic Design - Microsite Design / 2010

BBC Parcels responds to the brief by giving the user the ability to send links, clips, and almost anything else from across the BBC service, allowing people to share in a quick, simple and engaging way.

It is not based on top tens, or social networking style comments. It is a personal, spontaneous process. It creates the same feeling as opening a real parcel, and is based on recommendations from someone who knows what you like.