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Can Graphic Design change the world?

Jury President Su Mathews Hale's passion for design manifested itself from a young age, quickly rising up the ranks from associate partner at Pentagram Design to Lippincott senior partner just two years after moving to the firm.

Soon to be serving as only the fifth female AIGA President in the organisation's history, Hale is committed to calling attention to women’s achievement in the field and empowering women in design. Here she celebrates the growing diversity in the creative industry and calls for work that can, bit by bit, change the world.

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