• Loading…

The Best Radio Advertising in the World 2016

We caught up with members of our Radio Jury at D&AD Judging 2016 to talk about what makes great radio advertising. In this film they address all your burning questions about the medium; how to win a Radio Advertising Pencil, what makes memorable radio content, and what’s the best radio advertising in the world, right now. 

All of these questions and more are answered by members of our jury, who were: 

  • Mariana O’Kelly, ECD Ogilvy & Mather Johannesburg
  • Nick Angell, Managing Director, Angell Sound Studios
  • Sam Pond, Executive Producer & Creative Director, Pond Creative
  • Clare Bowen, Head of Creative Development, Radio Centre

The Best Radio Advertising in the World

Work shown in order:

Radio Pride Parade

  • Pencil Wood / Radio Advertising / Innovative Use of Radio / 2016
  • Agency Ogilvy & Mather Brazil
  • Client Billboard Brasil

Learning on the Way 

  • Pencil Graphite / Radio Advertising / Innovative Use of Radio / 2016
  • Agency Sancho BBDO
  • Client ADN

Pandora "Thumb Moments"  

  • Pencil Graphite / Radio Advertising / Innovative Use of Radio / 2016
  • Agency twofifteenmccann
  • Client Pandora

Self Conscious 

  • Pencil Wood / Radio Advertising / Radio Advertising Campaigns / 2016
  • Agency Ogilvy & Mather London
  • Client Unilever

Autotune 

  • Pencil Wood / Radio Advertising / Radio Advertising Campaigns / 2016
  • Agency Bravo/Y&R Miami
  • Client PopClik

If you think you have a campaign that deserves a Pencil, enter your work into the D&AD Professional Awards and see if our judges agree. When it comes to awards, nothing matters more.

For more creative inspiration and the opportunity to get up close and personal with the world’s best design and advertising, join us at D&AD Festival.
 

We have placed cookies on your computer to help make this website better.
You can change your cookie settings at any time. Otherwise, we'll assume you're OK to continue.

Don't show this message again