Launch Pads

Studies show girls are starting their periods earlier, but education often arrives too late, leaving early bloomers confused and distressed. Smiggle, known for helping kids navigate every first, introduces Launch Pads - fun-sized, rocket-shaped pads created for young explorers. Designed with Affinity by Canva, each pad turns a once-taboo moment into a confident, out-of-this-world first. During Smiggle’s Back to School campaign, every purchase came with a free Launch Pad and step-by-step ‘mission’ instructions for parents, encouraging them to start the conversation early and make periods feel like just another exciting adventure.