Filmed at the D&AD Awards Judging, top creatives give their advice and experiences of how craft can bring an idea to life. Whether it’s illustration, typography, writing or art direction, crafts are an integral part of creative execution, and in this short film we see groundbreaking, award-winning examples from around the world.
Watch 'Inspired by Crafts', a Celebration of Award Winning Work
This film features D&AD Judges from 2015 including Leigh Chandler [Vault 49], Gerry Human [Ogilvy & Mather], Pete Mould [Atomic London], and John Goddard.
Explore the work featured in the film in our archive:
Fortnum & Mason Handmade Collection, Design Bridge
Issey Miyake Message, TYMOTE
Anti Est, Grid Worldwide
Turning Packaging Into Education, Red Fuse HK / Y&R Malaysia / Y&R Myanmar
Monument Valley, Ustwo,
I Will What I Want, Droga5
805 Million Names, Forsman & Bodenfors
Poachers, Leo Burnett Sydney
Because No Reason, Wieden+Kennedy London
HomelessFonts, the Cyranos McCann
PwC Extraordinary Challenges, Deutsch
MIC, Y&R Beijing
Your Year, AKQA Portland
Hermès Métamorphose, DigitalLBI Paris
If you think you have a campaign that deserves a Pencil, enter your work into the D&AD Awards and see if our judges agree. When it comes to awards, nothing matters more.