In the first of our D&AD live-case study series, we were joined by Amy Brown - Head of Creative Strategy at Google, and Stephen Messham, Senior Creative Associate at Brand Experience agency Jack Morton Worldwide, to go behind-the-scenes of the experiential campaign to launch the new Pixel 2 phone; Google Curiosity Rooms.
From conception to execution and reception, they disclosed their creative process and revealed how they brought the ambitious brand experience Curiosity Rooms to life at Selfridges last October.
D&AD Live Case Study: Google Curiosity Rooms
If you think you have a campaign that deserves a Pencil, enter your work into the D&AD Awards and see if our judges agree. When it comes to awards, nothing matters more.