• My basket
    Quantity
    Price
  • Your Shopping Basket is empty.

Total — £ (ex. VAT)
Checkout

The Forgotten Team

Award: Shortlist

Shortlist / PR / Single Market / 2023

Award: Shortlist

Shortlist / PR / Reactive Response

Award: Shortlist

Shortlist / Press & Outdoor / Tactical Press Adverts

Award: Shortlist

Shortlist / Media / Collaboration

Award: Shortlist

Shortlist / Direct / Events

Meo's campaign Forgotten Team paid tribute to the workers who lost their lives for the football World Cup. The team created a memorable jersey inspired by the workers' vests with Article 4 of the Human Rights Act on the back. The jersey was shamefully banned by football authorities during Portugal's last game. Meo, a long time sponsor of the national team and Portugal’s top broadcaster, refused to be silenced. The censored jersey was displayed everywhere – from store employees to migrant ambassadors to hacks on FIFA. It became a symbol of bravery and virtue embraced by an entire country.

  • The Forgotten Team
  • The Forgotten Team

Credits

Lead

Client

Advertising Agency

Design Agency

Country

Art Director

Assistant Art Director

Assistant Director

  • Lourenço Fernades Thomaz

Chief Creative Officer

Copywriter

Designer

Director

  • Nuno Mendes

Editor

  • António Mendes
  • Júlio Paixão

Executive Creative Director

Executive Producer

  • Miguel Varela

Film Director

  • David Infante

Global Chief Creative Officer

  • Fred Levron

Graphic Designer

Head of Design

Head of Digital

Head of Production

Motion Designer

Motion Graphics Designer

Photo Producer

  • Filipa Martins

Photographer

  • João Bettencourt

Post Producer

Production Manager

Account Director

Account Manager

Chief Executive Officer

Head of Strategy

Head of Studio

PR Manager

  • Veronique Evans
  • Vickie Fawcett

Producer

  • Celina Morais
  • Cláudia Costa
  • João Marques
  • José Maria

Strategist

Show Less
Show More