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The Lost Class

Award: Black Pencil

Black Pencil / Branding / Tactical / 2022

Award: Black Pencil

Black Pencil / Direct / Film

Award: Yellow Pencil

Yellow Pencil / Spatial Design / Installations

Award: Yellow Pencil

Yellow Pencil / Integrated / Content Led Campaigns

Award: Yellow Pencil

Yellow Pencil / PR / Events & Stunts

Award: Yellow Pencil

Yellow Pencil / Film / Health & Wellbeing

Award: Graphite Pencil

Graphite Pencil / Direction / Film

Award: Graphite Pencil

Graphite Pencil / Film / Social Commercials Over 30 Seconds

Award: Graphite Pencil

Graphite Pencil / PR / Use of Media Relations

Award: Graphite Pencil

Graphite Pencil / Film / Social Commercial Campaigns

Award: Wood Pencil

Wood Pencil / Integrated / Health & Wellbeing

Award: Wood Pencil

Wood Pencil / Impact / Advertising

Award: Shortlist

Shortlist / Branding / Campaign Branding

Award: Shortlist

Shortlist / Graphic Design / Data Visualisation

Award: Shortlist

Shortlist / Writing for Advertising / Integrated

Award: Shortlist

Shortlist / Digital / Tactical

Award: Shortlist

Shortlist / Direct / Events

Award: Shortlist

Shortlist / Experiential / Use of Talent & Influencers

Award: Shortlist

Shortlist / Art Direction / Direct

The National Rifle Association (NRA) spends $250 million annually to advocate for pro-gun legislation. How do you fight for common sense gun laws while facing such a powerful Goliath? One idea was to hold a graduation ceremony for The Lost Class, the 3,044 students who would have graduated this year if they hadn’t been killed by a gun. Two well-known gun advocates then gave the commencement address to the 3,044 empty chairs representing these lost students, ultimately turning pro-gun advocates into anti-gun spokespeople.

  • The Lost Class
  • The Lost Class
  • The Lost Class
  • The Lost Class
  • The Lost Class
  • The Lost Class
  • The Lost Class
  • The Lost Class
  • The Lost Class

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If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

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