Pantene Nutrient Blends Collection
Award: Wood Pencil
Wood Pencil / Animation / Motion Graphics / 2021
This campaign aims to romance the pure and natural ingredients blended into the diverse formulas of the Pantene product range: from rose water and jojoba to bamboo, castor oil and biotin, each with a clear identity and specific beneficial features. The challenge was to shape the world around each ingredient, picturing a brand new colourful journey, carefully condensed into a TVC.
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