The Tampon Book: a book against tax discrimination
Award: Graphite Pencil
Graphite Pencil / Book Design / Specialist Books / 2020
Caviar, truffles or oil paintings? Until recently in Germany, many luxury goods were taxed with the reduced rate of only seven percent while tampons were taxed with 19 percent. Unfair? Yes! But German politicians refused to take notice. The Female Company decided to outsmart the sexist law – with the law itself. Books are taxed at seven percent, so the brand sold tampons hidden inside a book in order to avoid the sexist tax. On November 7, 2019, Germany abolished the tampon tax.
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