President’s Pets. Animals make us human. Adopt.
Award: Shortlist
Shortlist / Film Advertising / Social Commercials over 30 seconds / 2020
With more than 80,000 shelter dogs waiting for a new home, NOAH e.V. decided to make a call on humanity, by showing historical footage of all the US presidents with their beloved dogs next to lonely Donald Trump. The tagline – Animals make us human. Adopt. – helped the campaign reach viewers in the most emotional way.