To design and brand a new gin offering which was entering into a very busy, established and saturated market. Had to be very different to cut-through. Good in your hand but more importantly work very hard on the gantry.
Are you credited on this winning entry?
If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.