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Award: Graphite Pencil

Graphite Pencil / Film Advertising / Use of Second Screens / 2016

We put an HD, live streaming camera in the base of each award handed out at the 58th GRAMMYs. Users were given a second screen experience that literally put them in their favorite artists hands, allowing them to go onstage, backstage and have a more intimate and innovative viewing experience than ever before.

  • GRAMMYcam
  • GRAMMYcam
  • GRAMMYcam
  • GRAMMYcam
  • GRAMMYcam
  • GRAMMYcam

Are you credited on this winning entry?

If you've been awarded Wood Pencil or above, drop us your details for further information about how you can order your D&AD Pencil. If you've previously won In Book or a Nomination and would like to celebrate your achievement with a Wood or Graphite Pencil, please let us know.

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